The “City Embroiders (Pvt.) Ltd.” was incorporated in early 1995. Prior to it,
its sister concern “City Trading Company” was handling the business of Hand
Embroidered Badges, Logos, Insignia, Pennants, Epaulets, Chevrons, Uniform
Accessories etc. In fact, City Trading was supplying all the Decorative Materials used in various types of uniforms of Armed Services and related
cadres. The business span of City Trading Company is spread over twenty five
years. The encouraging and successful response by various business communities
necessitated inception of City Embroiders and to diverge to Machine Embroidery
business.
Having started with just one 20-Head machine, City Embroiders set its course
towards Excellence, Quality Control and the like. Over the five plus years,
the meager start proved to be a big success, in as much that its working capacity increased to 220-Head plus, (eleven fold) and double shift working.
Soon after its inception, City Embroiders, while initially having its Punching
of designs done from outside, decided it was not a good way towards future
progress. Hence, a decision was made to start its own in house Punching, and
purchased its first Punching System. Now it owns three, besides a File Manager, capable of doing editing, and functioning as a Design Library. In
order not to hamper routine working for the sake of sampling, a Four-Head
machine was purchased. All these efforts have proved fruitful, increasing
working capacity manifold. There is a Research and Development Cell striving
all the time to find new and innovative methods for diversification in Embroidery Field.
The city of Sialkot, Pakistan is well recognized for its contribution towards
export of Sports Goods and Surgical Instruments, long before Pakistan came into
being. With the change of trends, the change in the Mode and Style of business
was imperative. Hence, a major part of Export Community diversified its approach and entered into Garment Industry, particularly in Leatherwear,
Sportswear, Martial Arts Uniforms etc. All these segments entailed Embroidery,
may it be a logo or some sort of decoration. Being recognized as trend of the
time, many players from outside Sialkot also jumped-in. Besides catering to
the needs of local clientele, City Embroiders now serves a large segment of
out-station customers, and shall continue this way for a long time to come. In
order to provide further facilities for the Business Circle, City Embroiders
plans to induct Chenille Embroidery in very near future. Woven Labels are
integral part of Garment Industry. Small number of Woven Label makers in town
are providing inadequate services and using old methods and equipment. In
order to get quality service and material, the businessmen must contact out
station suppliers. To off-set it, City Embroiders plans to introduce modern
State of the Art Machines built under latest technologies for making Woven
Labels, to be purchased from Western Europe in near future. Thus our clientele
will have all the requisites needed for Garments under one roof.
The top management of City Embroiders comprises of partners; Mr. Zaheer Ahmed
Lone is the Managing Director and Chief Executive. Mr. Naim Akhtar mainly
handles Exports, and Mr. Jamil Ahmed Lone, Director Finance and Administration. There is a well-balanced crew comprising of professionals to
work in Marketing, Sales, Production, Accounts, Maintenance and Export. A
skilled workforce is engaged in Production Department, enforced with Quality
Control personnel to ensure any item leaving Factory is perfectly worked-on.
The Export department is entailed in meeting the requirements of Export customers the world over. The span of Export activities is on the increase,
the quality and pricing structure well competitive to that of any contemporary
in this field, may be here in Pakistan or abroad in Far East. You may forward your inquiries through email to the following address:
city@skt.comsats.net.pk . A quick reply shall be sent same day. Should a
quotation be required, please scan the design, make a JPG or BMP file in no
more than 1MB, state required size, color details and send as an attachment to
the email. The quotation will be forwarded within 24 hours.
We have a dedicated staff to look after your needs. It won’t harm to test our
claim and accreditation.
© 2003
City Embroiders (Pvt.) Ltd, Pakistan
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